Our Story
From one truck on the Hume,
to Melbourne's most-craved.
No investors. No franchise playbook. Just two mates from the northern suburbs, a dessert truck, and a stubborn belief that Melbourne deserved better desserts.
Where It Began
Campbellfield.
One truck. Two mates.
Before the stores, before the lines around the block, before the viral videos — there was a single dessert truck parked on the Hume Highway in Campbellfield.
Ahmed and Moey grew up on the food of Melbourne's north — generous, fresh, made with pride. When they fired up that first truck, they brought something the city had never seen: Melbourne's first ever açaí bowls, scooped thick and stacked high, served out a truck window late into the night.
They did everything themselves. Prepped the fruit. Customised the machines until the açaí texture was perfect. Served every customer like a guest in their own home. People didn't just come back — they brought their whole families.
The Journey
Nothing to something,
the long way.
Step 1
The Beginning
One truck on the Hume Highway
Ahmed and Moey open a single dessert truck in Campbellfield and serve Melbourne's first ever açaí bowls. Word of mouth does the rest.
Step 2
The Grind
One truck becomes four
Lines stretch down the street, so the fleet grows. Four Crave 'N' Go trucks turn a car park into Melbourne's favourite outdoor dessert hangout — families, mates and midnight cravings all welcome.
Step 3
The Flagship
Bricks, mortar & neon
The first permanent store opens at 1670 Sydney Road, Campbellfield — purple neon, white brick and the same menu that started it all, now with room to sit down and stay a while.
Step 4
The Takeover
Across Victoria
Epping. Roxburgh Park. Hoppers Crossing. Carlton flagship on Lygon St. Every new store opens with the energy of a festival — and the all-you-can-eat açaí nights become Melbourne food legend.
The Crew
Ahmed & Moey —
and the unbeatable team.
Two mates who turned a truck window into a movement. Every shake mixed, every cup layered, every late-night order — powered by a crew that loves the craft as much as the founders do.
Made with pride
Northern-suburbs hospitality. Every customer is a guest.
Fresh, always
Real fruit, real cream, real sauces — never the shortcut version.
For the community
Late nights, big groups, families. Crave 'N' Go is built for the city it's from.
The Stores
Five neon homes across Victoria.
Come craving. Leave smiling.
Five stores. One menu that started in a truck window. Order online or roll up — we're open late, every day.